Ezra here once again bringing you a great that is about to commence. It seems that the obvious exponential growth of the popularity of the internet has meant that businesses and even industries have been able to flourish in an insanely little amount of time.
What one hundred years ago would have taken one hundred years to grow and expand can now take five, it is that crazy. The internet is the perfect training ground for any product or business. Think about it, you have essentially more than half the world’s population at your finger tips, and you can even test whether a product will sell or not even before you begin producing it on a large scale. Crowd funding platforms like Kickstarter and indie go-go have made this possible.
Furthermore, selling your kindle books or physical products on platforms like Amazon, where literally everyone flocks to buy their everyday essentials means you can start, form and grow a business all within the space of a few months.
In todays oat I want to focus on one particular industry, namely the beauty and cosmetics industries, and more specifically the rapid rise in popularity and products being sold within the nice of male grooming products.
When any new particular niche or wing of consumable products comes to fruition and grows incredibly quickly I always like to pay close attention and try my best to determine exactly why they are now popular.
There’s one reason and one reason alone why the rise of grooming products for men has suddenly come about and that is beards. For some reason, that currently I really cannot get my head around, beards have recently come back into fashion in spectacular fashion. Some people think the trend is cyclical and i’m inclined to agree with them. If you look back over the course of history there has been periods where beards have been perceived as scruffy and not fashionable at all, and other where they have been, where even noble man would grow them. One of these periods was in the nineteenth century.
This new popularity has obviously meant that the businesses and entrepreneurs of the world have responded, and responded quickly it seems. There are a number of new lines of products which I didn’t know existed until recently. For example, beard oil has become increasingly wide spread and now seems to be an integral part of your every day hipster’s toolkit.
If you want to find out more about beard oil you can visit this resource. https://twitter.com/PercyNobleman